Unsplash Yourself
2020
I was tasked to create the art direction, execution, and illustrations for Zilingo’s March campaign with the theme “Unsplash Yourself”. The motivation for this art direction is unleashing your creativity and going wild with your ideas. Mixing streetwear photos and incorporating illustration into the designs serves this theme well as it gives off a very fun and fresh vibe, and shows all-out creativity.
Unsplash Yourself
2020
I was tasked to create the art direction, execution, and illustrations for Zilingo’s March campaign with the theme “Unsplash Yourself”. The motivation for this art direction is unleashing your creativity and going wild with your ideas. Mixing streetwear photos and incorporating illustration into the designs serves this theme well as it gives off a very fun and fresh vibe, and shows all-out creativity.
The main idea for this theme is to “Unsplash Yourself” and basically promoting the idea of being imaginative with your style and owning it
The main idea for this theme is to “Unsplash Yourself” and basically promoting the idea of being imaginative with your style and owning it
The goal in the design is to incorporate illustration into the photos without taking away from the models/products in the images. There is also the idea of adding motion to the static images through these graphic elements.
The goal in the design is to incorporate illustration into the photos without taking away from the models/products in the images. There is also the idea of adding motion to the static images through these graphic elements.
